[VIDEO] Sponsor, Film Opens From DIFF 2010

While the films naturally took center stage at last month’s DALLAS International Film Festival, there was a lot of buzz regarding the opening sequence spiffing the sponsors and patrons of the festival. The spots were a continuation of the preview ads for DIFF, created by Basik Films. They featured performances by Justin Harder as Dan, a Man Who Loved Film Too Much (someone we wholly identify with), and Yashar Kassai as Doug, his long-suffering roommate (someone our friends wholly identify with). Chad Madden directed the preview spots, which are just too damned fun:

Here’s the “Sponsor Reel,” directed by Kevin Althans with music by Barrett Lewis of Tres Leches Trio. Barrett’s still working on putting the song up for sale by digital download. Enjoy.