“Leap Frog: Math Adventure to the Moon” Leaps into Stores Tuesday Feb. 23

Leapfrog: MATH ADVENTURE

TO THE MOON

An All-New Math DVD in the Best-selling LeapFrog® DVD series!

PROGRAM DESCRIPTION

Lionsgate Home Entertainment and top educational toy brand LeapFrog® have come together to teach beginning math skills in a fun out-of-this world experience with the release of an all-new educational DVD, LeapFrog: Math Adventure to the Moon. The new DVD takes both preschoolers and parents alike on an educational and entertaining mission to the moon where they will learn early math skills like counting, sorting and addition with their old friends Tad, Lily and Edison.

The LeapFrog brand is one of the best-selling and most recommended children’s DVD brands and is considered by moms across the country to be the leading educational toy brand.* The most recent production — Let’s Go to School — was the #1 selling Children’s Non-Theatrical title for two weeks in August 2009**, while LeapFrog DVDs held four of the top 20 spots on the Children’s Non Theatrical sales ranking for four weeks in August and September 2009.*** Continuing on this wave of success, the LeapFrog: Math Adventure to the Moon DVD will be available on February 23, 2010 for the suggested retail price of $14.98.

With more than 120 million educational platforms, books and games in homes worldwide, and multisensory technology in more than 100,000 US classrooms, the LeapFrog learning brand is trusted by parents, valued by teachers and loved by children and the brand proves itself to be a consistently strong seller year after year!

*Source: LeapFrog Brand Tracker, 2/2009 among Moms who have purchased an educational toy in the last 12 months.

**Source: Nielsen data for children’s non-theatrical sales weeks ending 8/23/09 and 8/30/09.

***Source: Nielsen data for children’s non-theatrical sales weeks ending 8/23/09-9/13/09.

SYNOPSIS

Join Tad and Lily as they blast off on an exciting educational adventure! Tad and Lily need the perfect collection of things to take to school for their math assignment. When they finally decide on moon rocks, there’s just one problem—how will they get them? With some magical help from their firefly friend Edison, they board a rocket ship to start their quest. Soon the twins learn that math is everywhere, even in outer space! Watch as they use their skills in counting, sorting, skip counting and recognizing patterns to overcome obstacles, find new friends and make the trip back to Earth!

DVD SPECIAL FEATURES*

  • The Sorting Game -help Tad & Lily sort crystals into their correct groups
  • Four Sing-Along songs
  • Alphabet Song from Let’s Go to School

*Subject to change.

PROGRAM INFORMATION

Year of Production: 2009

Title Copyright: © 2009 LeapFrog Enterprises, Inc. All rights reserved. LEAPFROG, the LeapFrog logo, the LeapFrog Learning Path logo and MATH ADVENTURE TO THE MOON are registered trademarks or trademarks of LeapFrog Enterprises, Inc.

Type: Home Entertainment Premiere

Genre: Children, Animated, Educational

Age Target: Children, Ages 3-6

Rating: Not Rated

Closed Captioned: English

Subtitles: English

Format: Full Screen

Running Time: 38 minutes

DVD Audio Status: 2.0 Dolby Digital

Website: www.leapfrogDVDs.com