The Red Carpet Crash Review Scale

From the very first film review we posted at Red Carpet Crash, people sent in e-mails, Twitter posts, and Facebook Wall markings… all asking the same thing:

“Well, how would you rate the movie?”

It’s not that we didn’t want to have a rating system, but that we wanted to be uniquely our own. Quite a few reviewers use a ranking from 1 to 10, or 1 to 5. Some use stars, others use film canisters. There’s a famous pair of thumbs. We simply couldn’t see using any of them.

On the weekly segment I do Fridays with Pugs & Kelly on Rational Radio (1360 am, or RationalRadio.org), Kelly suggested that we rate the movies based on thickness of carpet, taking the Red Carpet Crash moniker to its literal end. Then, she had another idea that stuck: ranking the films based on how much money a person could spend on it and not feel cheated.

Not bad.

From September 25, 2009 forward, we’ll have a box in each review we run that’ll tell you, at a glance, how long the movie is, who’s in it, who made it, and the RCC Rating. The scale goes:

• Worth Full Price On Opening Weekend
• Worth Seeing At A Matinee
• Worth Watching On DVD
• Worth Your Time On Cable
• You’ve Got Better Things To Do

From time to time, you’ll hear us augment it a bit. For something like “The Hurt Locker,” I would say “Put down whatever you’re doing, and pay full price right now for it.” You get the idea.

We’d love to hear your feedback on the new system. Drop me a line at devin@redcarpetcrash.com, or fire off a post to @redcarpetcrash on Twitter.